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How many Whatsapp Daily Active Users in 2022?

Whatsapp has 2 billion daily active users in the platform.

Data Last Checked: November 11, 2022

WhatsApp is one of the most popular messaging apps in the world with over 2 billion daily active users according to multiple published reports by We Are Social, Hootsuite, and DataReportal.

It’s no surprise that more and more businesses are looking for ways to connect with their customers through this popular medium.

Let’s talk in-depth about the Whatsapp daily active users, as well as the ways in which this messaging app can be utilized for business, how you may increase the number of clients you reach with it, and some suggestions for how to use WhatsApp for marketing purposes.

Most popular global mobile messenger apps as of January 2022

PlatfromMonthly active users in millions
WhatsApp*2,000
Weixin / WeChat1,263
Facebook Messenger988
QQ574
Snapchat557
Telegram550
Source: We Are Social, Hootsuite, DataReportal

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Whatsapp Monthly Active Users

According to data from November 2022 that we checked, WhatsApp has over 2 billion monthly active users. WhatsApp is a cross-platform instant messaging service, which allows users to exchange messages without having to pay for SMS.

WhatsApp is available on smartphones and computers. The app uses the internet to send messages, so it can work with any type of phone plan. Users do not need to have an international calling plan to use WhatsApp.

How WhatsApp Can Benefit Your Business

WhatsApp is a messaging app with over 1.5 billion active users. It’s simple, efficient, and most importantly, it’s free.

For businesses, WhatsApp can be a powerful marketing and customer service tool. Here are a few ways you can use WhatsApp for your business.

1. Send out mass messages.

With WhatsApp, you can easily send out messages to all of your customers at once. This is a great way to announce sales or promotions or to simply remind your customers that you’re there and ready to help them. You can even create message templates so that you don’t have to type out the same message over and over again.

2. Provide customer support.

WhatsApp can be a great way to provide customer support. Customers can easily reach out to you with questions or problems, and you can quickly respond with solutions. This is a much more efficient way to handle customer support than email or phone calls, and it will save your business time and money in the long run.

3. Create a group chat for customers.

Another great way to use WhatsApp for business is to create a group chat for your customers. This can be a place for them to ask questions, give feedback, or just connect with other customers. This is a great way to build loyalty and create a community around your brand.

How to Use WhatsApp for Marketing

So it’s no surprise that businesses are starting to use WhatsApp for marketing purposes. Here are some tips on how to use WhatsApp for marketing.

1. Get permission before adding someone to your WhatsApp group. 

The first step is to get permission from the person you want to add to your group. This can be done by sending them a message or an email asking if they would like to join your WhatsApp group.

If they say yes, then you can add them to your group. If they say no, then you should respect their decision and not add them to your group.

2. Keep your messages relevant and interesting. 

Once you have people in your WhatsApp group, it’s important to keep them engaged by sending relevant and interesting messages.

This means that you should avoid spamming them with messages that are not related to the purpose of your group. For example, if your group is for marketing purposes, then you should only send messages that are related to marketing.

3. Send messages regularly but don’t overdo it. 

You should try to send messages regularly so that people don’t forget about your group.

However, you shouldn’t overdo it and send too many messages, as this will only annoy people and they may leave your group. A good rule of thumb is to send one message per day or per week at most.

4. Make sure your messages are clear and concise. 

When writing messages for your WhatsApp group, it’s important to make sure that they are clear and concise. This means avoiding long paragraphs of text and instead breaking down your message into smaller chunks of text with bullet points or numbered lists. This will make it easier for people to read and understand your message.

5. Use images, videos, and other media content sparingly. 

While images, videos, and other media content can be helpful in getting your message across, you should use them sparingly so as not to overwhelm people with too much information at once. A good rule of thumb is to only include one image or video per message. 

Final Words

WhatsApp is a simple, efficient messaging app with over 1.5 billion active users. For businesses, WhatsApp can be a powerful marketing and customer service tool. Use WhatsApp to send out mass messages, provide customer support, or create a group chat for your customers. With WhatsApp, you can easily connect with your customers and build loyalty around your brand.

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